A modern men’s fragrance blending amber warmth with refined woody and floral accents.

Paradigme is Prada’s new signature fragrance for men, created for those who dare to challenge conventions. A scent that invites experimentation and fresh perspectives, it embodies both elegance and avant-garde masculinity in one composition.

The fragrance opens with the deep sensuality of amber woods: Peru balsam, benzoin resin and guaiac wood. At the heart, reimagined Bourbon geranium with floral, rosy nuances meets Calabrian bergamot and airy musks that lift the entire structure. A scent of sophistication and strength.

Formula facts:

Men’s fragrance, luxurious bottle, clean beauty, vegan, cruelty-free, phthalate-free

Fragrance notes:

Top: Calabrian bergamot, Airy musks
Heart: Bourbon geranium, Floral facets
Base: Peru balsam, Benzoin resin, Guaiac wood